OMG (collection)
Released for spring 2008.
Press Release
TEXTING HAS GONE COLOR China Glaze OMG Collections Offers New Holographic Shades in Hot & Cool Palettes
Los Angeles, CA − December 2007 − Stylish and techno-savvy ladies will surely want to put their fingers on China Glaze’s ® new OMG—a collection of holographic nail shades with just enough sparkle to create the ultimate frenzy.
OMG features twelve, micro particle, holographic nail lacquer shades with techno-savvy names, like LOL, QT, and GR8. Inspired by the age of text-messaging, the OMG collection features two, color palettes –one Hot, and one Cool, plus a Wireless Holographic Top Coat for perfectly manicured digits.
The OMG collection includes:
- DV8 – Deviate
- LOL – Laugh Out Loud
- BFF – Best Friends Forever
- IDK – I Don’t Know
- 2Nite – Tonight
- OMG – Oh My Gosh
- QT – Cutie
- TMI – Too Much Information
- TTYL – Talk To You Later
- FYI – For Your Information
- GR8 – Great
- L8R G8R – Later Gater
China Glaze OMG collection has a suggestion retail price of $xx.
Fingers are the focus when flying across the keypad, and China Glaze has a new collection for today’s texters who demand beautifully manicured digits. New OMG! consists of 12 micro-particle holographic lacquers offering the stylish and tech-savvy women of today something to get their hands on. Includes two palettes, plus the top coat Wireless Holographic.
Notes
This collection is made up of strong linear holographic polishes.
Six of these polishes (OMG, IDK, DV8, BFF, 2NITE, and TTYL) were re-released in 2018 as the OMG Flashback collection.
There were two 6-packs: 2BHOT (including QT, TMI, TTYL, FYI, GR8, L8R G8R), and 2BKEWL (including DV8, LOL, BFF, IDK, 2NITE, OMG)