Lite Brites (collection)

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Released for summer 2016.

Press Release

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Brighten Up with 1980s Inspired Summer 2016 Collection

When it comes to bold, in-your-face beauty looks, no decade trumps the 1980s. Individuality was expressed through a variety of trends but one thing was constant: neon! Blindingly bright colours exploded in multiple patterns, and nails and makeup were loud and proud. This summer, China Glaze® is back FROM the future with its Lite Brites collection, a nod to the audacious spirit and outspoken style of the ‘80s with 12 all new bold neon crèmes and shimmers.

The China Glaze® Lite Brites collection includes:

  • Hot FlashSmokin’ hot crimson shimmer
  • Bite MeFiercely fluorescent watermelon crème
  • I’ll Pink to ThatBodacious neon fuchsia crème
  • Lip Smackin’ GoodBubblicious neon pink crème
  • Papa Don’t PeachCoral peach with iridescent copper glitter
  • None of Your Risky BusinessElectric tangerine crème
  • Whip It GoodBrilliant banana yellow crème
  • Lime After LimeLight bright neon lime crème
  • I Got a Blue AttitudeDeep blue-violet crème
  • What I Like About BlueSerene sky blue shimmer
  • Let’s JamShimmering orchid
  • We Got the BeetGo-go grape with iridescent copper shimmer

Live out loud – and in colour – with the China Glaze® Lite Brites collection, available in April 2016 at Ulta and Sally Beauty Supply. MSRP $7.50 for individual shades.

For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlazeOfficial), Instagram (@ChinaGlazeOfficial), Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze).

Notes

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Flash Dance: Contains None of Your Risky Business, I Got A Blue Attitude & a silver chrome nail art polish

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Love Shack: Contains Hot Flash and Lip Smackin' Good

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Polishes

Hot Flash

Bite Me

I'll Pink to That

Lip Smackin' Good

Papa Don't Peach

Whip it Good

Lime After Lime

I Got a Blue Attitude

What I Like About Blue

Let's Jam

We Got the Beat

None of Your Risky Business